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Apple Freezes iPhone, Apple Watch, AirPods Prices While Raising Mac and iPad Costs on June 25

2026-06-26 00:02:20

According to its pricing update on Thursday, June 25, Apple maintained prices on iPhone, Apple Watch, AirPods, and AirTag while raising prices on other products. HomePod mini increased from $99 to $129, iPad Air from $599 to $749, and iPad Pro from $999 to $1,199. Mac and Vision Pro also saw price hikes.

CEO Tim Cook attributed the selective price increases to surging memory and storage chip costs driven by AI demand, describing the supply tightness as a "hundred-year flood." The company kept flagship product prices unchanged ahead of expected new iPhone launches in September. Apple's stock fell over 6% to $275.15 on Thursday, marking its largest single-day decline since April 2025.

Disclaimer: The information on this page may come from third-party sources and is for reference only. It does not represent the views or opinions of Gate and does not constitute any financial, investment, or legal advice. Virtual asset trading involves high risk. Please do not rely solely on the information on this page when making decisions. For details, see the Disclaimer.

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